Oct
7
In 2011, researcher Hannah Riley Bowles, working with Babcock, picked the simple scenario of an employee receiving a job offer, then asking for a higher salary. Each subject saw a video of different employees, played by actors, asking for a raise using a different script. Her working hypothesis was that, to be successful, the performance had to fulfil two different criteria: it had to be girlish enough not to trigger a backlash, but aggressive enough to convince the research subjects that the woman should be given a raise.
Women at work: ‘Forget the balance. This is the merge’ | Money | The Guardian